Worried that the end of net neutrality is the beginning of the official sanctioning of class, race, and location (as in rural vs urban, inner city vs gated community) inequality on the internet? Worried that this will in turn translate to large inequalities in the real world as even the most basic job now requires a large degree of internet savvy? I am. Most of the people who I know, read, or follow on the internet are as well. And if you are, here is your chance to tell Google how much it will cost them to join hands with the oppressor (you know, for those of you who don’t think they already have):
If you value the free, fair, and open Internet, then you need to act now, before two corporate giants deal it away.
Several news outlets have just reported that Google and Verizon are about to cut a deal that would allow giant corporations to control which websites load slowly, quickly, or not at all. Google used to oppose this kind of corporate control over the Internet, but now it looks like they’re changing their tune. Google’s motto is “Don’t be evil,” but it looks like their pursuit of profit might be getting in the way of living up to that ideal.
Thankfully, it’s not a done deal yet. If enough of us speak out now, we can create enough pressure to get Google to back off this corporate takeover of the Internet. Will you join me in adding your voice, and then ask your friends and family to do the same?
The basic promise of the Internet lies in the guarantee that information you put online is treated the same as anyone else’s information in terms of its basic ability to travel across the Internet. Your own personal website or blog can compete on equal footing with the biggest companies. It’s the reason the Internet is so diverse — and so powerful. Anyone with a good idea can find their audience online, whether or not there’s money to promote the idea or money to be made from it.
This is critical for Black communities and others that have had our voices compromised by corporate-controlled media. For the first time in history we can communicate with a broad audience, educate, politically organize, and create new businesses — without prohibitive costs or mediation by gatekeepers in government or industry. It’s the strength of your ideas, not the size of your budget, that largely determines your success. In television, radio, and print this can’t happen on a large scale because access is determined by big media corporations seeking to turn a profit.
This deal could take the Internet in a different direction. It could end the Internet’s level playing field by allowing rich corporations like Google to pay for faster-loading websites and services. It could destroy the potential for independent voices to compete with giant corporations for an audience — big corporations who can pay for preferential access to Internet users would drown out the smaller voices online. And it could mean that you’ll start getting less Internet service at a higher cost.
We expect the big telecommunications companies to try to stifle freedom and equality on the Internet — they’ve hired an army of lobbyists to do just that. But Google has always said it supports a free and open Internet. Google likes to portray itself as a corporation with principles that go beyond profit, and it would be disappointing to see Google abandon them.
Google has tried to downplay this story. They issued a short, carefully worded statement that says they’re still committed to an open Internet, but they haven’t denied that they are in talks with Verizon to cut a deal that would give corporations more control over Internet traffic.
By speaking out, you can pressure Google to walk away from this deal. But time is running out — please join me in signing ColorOfChange.org’s petition to Google today:
1. “NYT: Google Just Killed Net Neutrality (UPDATING: Google and Verizon Deny Internet Traffic Deal),” Gizmodo, 8-5-2010
2. “Google and Verizon Near Deal on Web Pay Tiers,” The New York Times, 8-5-2010
3. “Google, Verizon Try to Shape Net-Neutrality Law,” Wall Street Journal, 8-5-2010
4. “Google, Verizon Said to Strike Deal on Web Traffic Rules,” Bloomberg, 8-5-2009